Strategize

Co-authors Gopinath and Siciliano have created a valuable and informational text that allows learners to analyze a variety of strategy models and concepts in order to gain a better understanding of strategic management theory. The book presents many in- and out-of-class exercises that offer students a more applied and in-depth learning experience. Active learning exercises promote a thorough understanding of strategic management, and authors have highlighted several new cases for analysis and discussion throughout the book. STRATEGIZE! third edition provides instructors and learners with a new exercise on the balanced scorecard and scenario planning that includes a variety of thought, action, and feedback-assessment components. All exercises and scenarios have been thoroughly updated to provide accurate and relevant information that ensure consistency with changing strategic management concepts. STRATEGIZE! offers an important complement to any standard strategic management text. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.